We offers hundreds of Top10 shortlists to help you make informed decisions and easily compare your purchasing options online. Trusted by millions, our shortlists are enriched with editorial reviews and deep-dive, informational articles – all with the goal of turning your online purchasing decision into a breeze.

Since 2009 we’ve honed our expertise and broadened our scope and abilities. The ever-growing pool of shortlists caters to all facets of life in the digital age: from online datingand website building platforms to mortgage providers and VPN services – and many, many more in between.

How do we create shortlists?

Once we have an idea for a new list, our product, content, data, tech and marketing departments knuckle down to bring it together.

With a decade of experience in comparison, our teams scour every corner of the web, research the options, and distill the information to create tools for confident decision making.
Our data scientists dive into big data sets to analyze trends and bring insights that get passed on to our product department, so we can filter the lists for each and every individual user.